Seven things your home page must have

Tips for getting the most from your homepage

Richard Hatton Marketing and Design, Social Media and Digital Marketing Leave a Comment

You’re probably aware that most potential new patients will visit your website as their first port of call when searching for a dentist. However, you might not be aware that you only have a matter of seconds to impress them and stop them leaving your site – 55% of people spend fewer than 15 seconds on a page. So, how …

How to boost your practice income

Tips and advice on how to give your practice income a boost!

Les Jones Marketing and Design, Practice Management Leave a Comment

Over the past few months I’ve had the pleasure of presenting The Practice Plan Workshop Tour along with my friend and dental communications expert, Simon Tucker. We’ve had a great time hosting events up and down the UK from Southampton to Edinburgh. The theme of the tour has been ‘The 10% Push’ – an interactive day looking at ways in …

Making your website more attractive

Making your website more attractive!

Les Jones Marketing and Design, Social Media and Digital Marketing Leave a Comment

Let’s face it, for most potential new patients, all roads lead to your website. If they’re looking for a new dentist, the most likely route is to do a Google search. And, if they’ve been referred by a friend or relative, most people would check you out via your website before making contact. So, without a doubt, your website is …

Your website: the window to your business – How to stand out on Google

Practice Plan Marketing and Design, Podcasts Leave a Comment

Your website acts like an online window to your business but how can you make sure you’re standing out on Google? In this episode of Bodcast, host Branding and Communications Manager, Sian Grace talks to Google Consultant Naz Haque about how to optimise your website and drive traffic there to attract new patients.

A picture paints a thousand words

Using photography to help your practice to stand out from the crowd!

Les Jones Marketing and Design Leave a Comment

We live in a world dominated by the photograph. For the first time ever, the number of photographs taken in the world in one year exceeded 1 trillion in 2015 – that’s a lot of photographs! Here, Creative Director, Les Jones shares his views on the importance of using quality photography on your practice website and brochure to showcase your …

All roads lead to your website

How to improve the performance of your website

Guest Writer Marketing and Design, Social Media and Digital Marketing Leave a Comment

Attracting new patients is one of the greatest challenges for most dental practices. It’s a competitive world out there and consumers are more fickle than they have ever been. What’s more, they are increasingly making decisions in a shorter space of time, based more on a gut feeling than an analysis and assessment of the facts. Now, let’s imagine a …

10 tips to boost your website presence

Ten Tips to Increase Your Dental Practice’s Website Presence

Practice Plan Marketing and Design, Practice Management, Social Media and Digital Marketing Leave a Comment

No one chooses a new dentist these days without first checking out their website; it’s convenient and not time restrictive. As a result, having a strong dental practice website presence becomes more and more important. Read on to discover Practice Plan’s ten tips to increase your dental practice website presence: