Graham Penfold Archives - Practice Plan

6 Sep 2013 • Practice Management

Taking Time Out – The Bigger Picture

Former Technical Director at Practice Plan, Graham Penfold talks about the importance of taking some time out to look at the bigger picture. With the arrival of my 60th birthday and the departure of my…

23 Aug 2013 • Marketing and Design, Practice Management

How To Recruit More Patients Onto Plans – Part Two

In the second of two blog posts covering recruiting more patients onto your plan, Former Technical Director at Practice Plan, Graham Penfold, looks at using incentives, marketing and training. To incentivise your staff towards recruiting…

16 Aug 2013 • Practice Management

How To Recruit More Patients Onto Plans – Part One

In the first of two blogs, Former Technical Director at Practice Plan, Graham Penfold, focuses upon getting started and effective communication. Dentists often comment that they would like to recruit more patients onto their practice…

19 Jul 2013 • Marketing and Design

Marketing – Don’t Lose The Plot!

Former Technical Director at Practice Plan, Graham Penfold explains why a firm hand is required when marketing your dental practice. As tough economic conditions persist, an increasing number of practices are expanding their marketing operation,…

28 Jun 2013 • Blog, NHS

NHS Contract – In A Perfect World

Former Technical Director at Practice Plan, Graham Penfold takes some time to let us know what he would like to see from the new NHS contract. NHS dentistry cannot be said to have been graced…

7 Jun 2013 • Marketing and Design, Practice Management

Recruitment and Retention – Short Notice Requires Swift Action!

Former Technical Director at Practice Plan, Graham Penfold shares some ideas on how dental practices can remain on their toes to ensure that appointment books remain full and revenue streams strong. There are many things…

24 Apr 2013 • Practice Management

Practice What You Preach – Free To Market?

Former Technical Director at Practice Plan, Graham Penfold is renowned for his expertise in strategically advising dental practices and writing on policy and managerial issues affecting dentistry. Here, Graham shares his knowledge on using incentives in the…