Myke explains the fundamentals of a good dental practice website and helps to de-mystify the “dark art” of Search Engine Optimisation (SEO). He talks about how to establish meaningful marketing metrics for your website from which you can improve performance.
Your website acts like an online window to your business but how can you make sure you’re standing out on Google? In this episode of Bodcast, host Branding and Communications Manager, Sian Grace talks to Google Consultant Naz Haque about how to optimise your website and drive traffic there to attract new patients.
Over the last two years, there has been an explosion in the digital marketing landscape. It’s fair to say that you would have to have been living in a cave not to see the developments which have been made in this area.