Why You Can’t Afford to Miss This Year’s Practice Plan Workshop Tour!

Ruth Martin Company News Leave a Comment

After seeing this year’s speaker, Joy Marsden, in action for ourselves, here’s an insight into why the Workshop Tour is shaping up to be an unmissable series of events.

When brainstorming themes for the Workshop Tour, there were lots of ideas thrown on the table, including the topic, ‘Survive and Thrive’ – a workshop based on personal and team motivation presented by international keynote speaker, Joy Marsden. With rave reviews echoing around the healthcare arena, we decided to go and see what all the excitement was about.

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Strawberry Cake and the Halo Effect

Emma Sillars Practice Management Leave a Comment

From her experience of visiting hundreds of practices all over the UK, Regional Support Manager Emma Sillars discusses why first impressions really do count and how you can polish up on yours!

A recent study revealed that if a cake has strawberries on the top, we estimate that it has 16% less calories than the same cake without the strawberries! Seems barmy, but this is because we perceive strawberries as healthy, and attribute this quality to the cake by association.

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Practice Plan Supports Concerns Over Recent GDC Advertisement.

admin Company News Leave a Comment

Following the recent publication of a full-page advertisement in The Telegraph newspaper on 4th July which appears to encourage patients to bypass local resolution in favour of engaging with the dental complaints service (DCS), Practice Plan has expressed its concerns in correspondence sent to Evlynne Gilvarry, Chief Executive of the GDC.Read More

When Does Monitoring Become Snooping?

Peninsula Business Services Practice Management Leave a Comment

Employment law and HR specialists, Peninsula Business Services, are here to let you know how far you can monitor your staff.

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Help – There are Gaps in my Appointment Book!

Kevin Rose Marketing and Design, Practice Management Leave a Comment

Kevin Rose takes a look at how to look at an issue from a different perspective when trying to fill your appointment book!

One thing I’ve noticed from being out in the field and spending time with practice owners is that for many of them their sense of wellbeing and security is linked to the number of gaps in their appointment book, which sort of makes sense as gaps don’t pay the bills.

Commonly, it’s thought that just filling the gaps will make the problem go away, but in reality it often won’t. Of course, there are plenty of practical things you can do to increase patient activity. For instance, getting in contact with your patients that have an open treatment plan and address their concerns for not continuing with it (note they’re just concerns not ‘objections’), but to me, that is all just creating an ‘engineering’ solution to a problem that requires a better understanding of ‘physics’.

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Success at the Bolton Practice Managers’ Conference

Ruth Martin Company News Leave a Comment

After the success of the first Practice Management Conference in Bolton on the 6th June, we caught up with Event Organiser Ruth Martin to find out a little bit more.Read More

A Wig, a Scooter and a Lap of the Office

Martin Cartwright Marketing and Design Leave a Comment

The year was 2001 and I was working at one the most respected design agencies in the North West, if not the UK at the time, Tucker Clarke Williams (TCW), and I loved every minute of it! Sadly, the company is no longer with us, but some of the remaining people took on the challenge of setting up again and started LOVE Creative, a huge powerhouse in advertising.

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Five Reasons Why You Should Have a Treatment Coordinator

Laura Horton Practice Management Leave a Comment

We’ve asked treatment coordination expert Laura Horton to discuss the importance of having a Treatment Coordinator (TCO) in your practice and to provide us with an insight into all of the amazing benefits that are gained by introducing this role.Read More

All Change For Twitter!

Martin Mulrooney Marketing and Design, Social Media and Digital Marketing Leave a Comment

You may remember a couple of weeks ago we posted a blog detailing the upcoming changes to the look and feel of Facebook. Well, Twitter have jumped on the bandwagon too! Here, Martin Mulrooney from social media agency ApexHub, explains these changes.

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Low Cost Ideas For Attracting New Patients

Guest Writer Marketing and Design, Practice Management, Social Media and Digital Marketing Leave a Comment

Les Jones, Marketing Director at Practice Plan, shares some low-cost ideas on how to attract new patients to your dental practice.

1. Networking

The first thing you need to do is ‘get out there!’ and get your face recognised. Networking is a great way of establishing your presence in the town. Find out where the key influencers are within the town and make an effort to join their circles – business clubs, sports clubs and societies are a good place to start. Many of these organisations hold regular meetings and events, and some are quite often looking for speakers – volunteering to put an interesting talk together on the health benefits of good dentistry could also get you in front of a few audiences.

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