Get your website working for you

Myke Woollett explains what makes a good website

Practice Plan Podcasts, Social Media and Digital Marketing Leave a Comment

Myke explains the fundamentals of a good dental practice website and helps to de-mystify the “dark art” of Search Engine Optimisation (SEO).  He talks about how to establish meaningful marketing metrics for your website from which you can improve performance.

How in tune are you with your customers needs

How in tune are you with your customers’ communication needs?

Les Jones Social Media and Digital Marketing Leave a Comment

I recently received a promotional letter from a well-known dental magazine regarding advertising opportunities within their publication. On the back of the letter, encouraging me to respond, was a faxback form. A faxback form?!? I’m not sure about you, but I haven’t used a fax machine in at least a decade, possibly longer. I would love to know how many …

10 advertising mistakes

Are you getting the most from your Facebook ads?

Brendon Macdonald Social Media and Digital Marketing Leave a Comment

Facebook adverts are a key tool for dental practices to reach prospective new patients and engage their existing patients who use social media. In fact, if you want to grow your business, you cannot avoid using Facebook ads if you want to promote your services. A study from Social Bakers found that between February 2012 and March 2017, organic reach …

Seven things your home page must have

Tips for getting the most from your homepage

Richard Hatton Marketing and Design, Social Media and Digital Marketing Leave a Comment

You’re probably aware that most potential new patients will visit your website as their first port of call when searching for a dentist. However, you might not be aware that you only have a matter of seconds to impress them and stop them leaving your site – 55% of people spend fewer than 15 seconds on a page. So, how …

Making your website more attractive

Making your website more attractive!

Les Jones Marketing and Design, Social Media and Digital Marketing Leave a Comment

Let’s face it, for most potential new patients, all roads lead to your website. If they’re looking for a new dentist, the most likely route is to do a Google search. And, if they’ve been referred by a friend or relative, most people would check you out via your website before making contact. So, without a doubt, your website is …

How to create engaging posts on Facebook

Five tips to creating engaging posts on social media!

Practice Plan Marketing and Design, Social Media and Digital Marketing Leave a Comment

31 million people in the UK alone use Facebook – that’s equivalent to 60% of the population!* With so many people actively using Facebook, it makes it an incredibly powerful marketing tool for your business. Not only can it assist you in building relationships with your patients but it can also help you to attract new ones through the door. …

8 tips for using Facebook effectively

How to get the most out of Facebook for your business

Emma Sillars Social Media and Digital Marketing Leave a Comment

Is your practice getting the most out of Facebook? Here, Regional Support Manager, Emma Sillars, shares her Facebook tips to help you to get the most out of your practice marketing.

How to get started on social media

Practice Plan Podcasts, Social Media and Digital Marketing Leave a Comment

In this episode of Bodcast, host, Branding and Communications Coordinator, Becky Hargreaves is joined by Wesleyan’s Social Media Manager, Richard Eccleston. Together, they explore how you can adopt social media as a marketing tool in your dental practice, providing you with practical hints and tips that you can take away and implement.

All roads lead to your website

How to improve the performance of your website

Guest Writer Marketing and Design, Social Media and Digital Marketing Leave a Comment

Attracting new patients is one of the greatest challenges for most dental practices. It’s a competitive world out there and consumers are more fickle than they have ever been. What’s more, they are increasingly making decisions in a shorter space of time, based more on a gut feeling than an analysis and assessment of the facts. Now, let’s imagine a …

10 tips to boost your website presence

Ten Tips to Increase Your Dental Practice’s Website Presence

Practice Plan Marketing and Design, Practice Management, Social Media and Digital Marketing Leave a Comment

No one chooses a new dentist these days without first checking out their website; it’s convenient and not time restrictive. As a result, having a strong dental practice website presence becomes more and more important. Read on to discover Practice Plan’s ten tips to increase your dental practice website presence: