RABBITRABBITYAPYAPJABBERJABBER BUNNYBUNNY! – More Talking Means More Ideas!

Guest Writer Practice Management Leave a Comment

The title doesn’t really give much away, right? Les Jones, Marketing Director at Practice Plan, shares how stimulating debates and discussions with your teams can stimulate ideas to help your practice grow. How do you think the rules of football could be improved? How do you think we could get people to recycle more? How do you think we could …

Les Jones

Communication – What’s Your Signal To NOISE Ratio?

Guest Writer Marketing and Design 2 Comments

Les Jones, Marketing Director at Practice Plan, shares the key to all communications – SIMPLICITY! Consider these two questions… Would you care to partake in a receptacle (made of china) of hot beverage made from plant leaves imported from India which have been slowly infused into recently boiled water and combined with a small amount of fresh cow’s milk? Would …

Les Jones

Marketing – New Patient Sale: Now On!

Guest Writer Marketing and Design Leave a Comment

Les Jones, Editor of BoD Magazine and the Marketing Director at Practice Plan, talks about marketing your practice. For most dentists, it seems the ‘need to market my practice’ penny has finally dropped. Dentistry is now a highly competitive arena and many practices are fighting an ongoing battle on two fronts – firstly to keep the patients they have in …