Your Questions answered

Chris Barrow talks about how you can increase patient referrals

Chris Barrow Practice Management Leave a Comment

A personal recommendation is a powerful tool in bringing new patients to your door and a cost-effective way of generating additional income. Most practices know this of course, but many still struggle with how to harness the power of patient referrals and maximise this revenue stream. I, and my colleagues who are visiting dental practices, are often asked how they …

Six moments of truth in the patient journey

Practice Plan Podcasts, Practice Management Leave a Comment

Ashley Latter and Chris Barrow ‘step into’ the patient journey and focus on six instances which are vital to either attracting a new patient, or keeping the ones you have. Referring to these instances as ‘the moments of truth’, they offer a range of ways to help you improve these areas within your patient journey.

Top hats toast & moments of truth

Sheila Scott and Chris Barrow give us a glimpse of what to expect on this year’s Workshop Tour

Sarah Whittall HR and Team Development, Practice Management Leave a Comment

Sarah Whittall, Events and Marketing Coordinator, catches up with dental business experts, Sheila Scott and Chris Barrow, ahead of this year’s Workshop Tour to find out what they have in store for you…

Marketing your dental practice

How to attract new patients by developing your marketing strategy

Practice Plan Marketing and Design, Podcasts Leave a Comment

Discover Chris Barrow’s tips and guidance on how you can get more of your existing patients into the appointment book, as well as how you can attract new patients through the door of your dental practice all by focusing upon your marketing strategy in this episode of Bodcast, hosted by Sales and Marketing Director, Nigel Jones.

Nurture your patients - reap the rewards

How to nurture your existing patients to achieve business growth

Chris Barrow Practice Management Leave a Comment

In Chris Anderson’s now famous book, The Long Tail, he examines the way in which the internet has allowed many organisations to monetise their own less popular products, services and clients. By way of example, Waterstones simply don’t have the space to stock anything beyond the top 20% of reader choices but Amazon can ‘print on demand’ the most obscure publications imaginable …