Below you'll find a list of all posts that have been categorized as “Social Media and Digital Marketing”
In this episode of Bodcast, host, Branding and Communications Coordinator, Becky Hargreaves is joined by Wesleyan’s Social Media Manager, Richard Eccleston. Together, they explore how you can adopt social media as a marketing tool in your dental practice, providing you with practical hints and tips that you can take away and implement.
Attracting new patients is one of the greatest challenges for most dental practices. It’s a competitive world out there and consumers are more fickle than they have ever been. What’s more, they are increasingly making decisions in a shorter space of time, based more on a gut feeling than an analysis and assessment of the facts. Now, let’s imagine a …
No one chooses a new dentist these days without first checking out their website; it’s convenient and not time restrictive. As a result, having a strong dental practice website presence becomes more and more important. Read on to discover Practice Plan’s ten tips to increase your dental practice website presence:
Take a minute to think about it… What would happen if one of your staff members were to put an incriminating photograph or status on their Facebook profile, which wasn’t an appropriate representation of how they are in the workplace, and a patient were to see it?
Believe it or not there is some etiquette to how the big wide world of social media works. Here, social media agency ApexHub discuss what they consider to be bad social etiquette (or ‘netiquette’) and how people should apply courtesy, good manners and common sense to the world of social media, just like they would in real life!
You may remember a couple of weeks ago we posted a blog detailing the upcoming changes to the look and feel of Facebook. Well, Twitter have jumped on the bandwagon too! Here, Martin Mulrooney from social media agency ApexHub, explains these changes.
Les Jones, Marketing Director at Practice Plan, shares some low-cost ideas on how to attract new patients to your dental practice. 1. Networking The first thing you need to do is ‘get out there!’ and get your face recognised. Networking is a great way of establishing your presence in the town. Find out where the key influencers are within the …
This week, social media gurus ApexHub fill us in on the recent changes to Facebook for business pages and how users of business pages can benefit from them! So, it may not be a brand-new Facebook but there have been some pretty big changes in the world of Facebook for businesses. Last week, Facebook announced that it was launching a …
With social media taking the dental industry by storm, we speak to Brendon Macdonald, Chief Content Officer of ApexHub – a publishing and content creation agency that specialises in providing social media management & solutions, to find out more on what dental professionals should be doing to stay ahead of the game.