There’s No Business Like Show Business… And That Includes Your Business!

Ashley Latter Practice Management Leave a Comment

Ashley Latter is at the forefront of this year’s Practice Plan Workshop Tour, sharing the secrets to ‘Perfect Communication’. The tour kicked off in Manchester with an audience of over 130 delegates. Heather Podbury, Managing Editor at FMC, was one of the lucky people to have attended the event. Here, she shares some of Ashley’s top secrets to ‘Perfect Communication’.

What Can We Do About People That Hate Going To The Dentist?

Kevin Rose Practice Management Leave a Comment

Dental Business Consultant Kevin Rose shares how he believes communication is key to helping people overcome their negative perception of visiting the dentist. It’s never a surprise that during family get-togethers you face that one inevitable question: ‘so, what are you doing these days?’ It’s never a shock that I almost always witness a negative reception to my response of …

The Changing Face of Communication

Guest Writer Practice Management Leave a Comment

Nigel Jones, Sales Director at Practice Plan, looks at the topics that arise in his visits to practices. This month he discusses the changing face of communication with patients and how to embrace the use of technology and incorporate it into your dental practice. With most practices seemingly having to work harder to attract new patients and to maintain appropriate …

Taking Time Out – The Bigger Picture

Guest Writer Practice Management Leave a Comment

Former Technical Director at Practice Plan, Graham Penfold talks about the importance of taking some time out to look at the bigger picture. With the arrival of my 60th birthday and the departure of my son to university, resulting in my wife and I joining the ranks of ‘empty nesters’, I decided to take some time out and reflect on …

Transparency Equals Trust

Guest Writer Practice Management Leave a Comment

Les Jones, Marketing Director at Practice Plan, explains why it’s every dentist’s responsibility to make sure patients are well-informed. I recently stopped off at a well-known tyre chain to get my car tyres checked. On the face of it, the experience couldn’t have been better. It turned out that I only needed two new tyres, when I’d braced myself for three… …

How To Recruit More Patients Onto Plans – Part Two

Guest Writer Marketing and Design, Practice Management Leave a Comment

In the second of two blog posts covering recruiting more patients onto your plan, Former Technical Director at Practice Plan, Graham Penfold, looks at using incentives, marketing and training. To incentivise your staff towards recruiting more patients onto plans, you might want to consider putting a nominal sum, say £10 for each patient recruited, into a kitty to be shared …

How To Recruit More Patients Onto Plans – Part One

Guest Writer Practice Management Leave a Comment

In the first of two blogs, Former Technical Director at Practice Plan, Graham Penfold, focuses upon getting started and effective communication. Dentists often comment that they would like to recruit more patients onto their practice membership plans but are uncertain about how to set about achieving this. There are several ways of optimising patient plan uptake and the first steps …